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Receive industry trends, sales hacks, best practises, sales materials from other publishers, advertising benchmarks and inspiration for new sales products and tactics directly into your inbox.
100% focussed on digital advertising sales for publishers.

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💡1.000s of newspaper executives already joined

Boost local ad sales by converting your loyal print advertisers to digital

We build digital profit centers to sell, build and deliver 1.000s of new display & video ad campaigns for "digitally under-served" SMB advertisers creating 100.000s of new revenues for our publishers.

Local ads sales
before Smart Ads

Local advertisers don't book digital ads on the news site and stay either print-only or use Facebook & Meta for their digital advertising needs.

Local Advertisers are overwhelmed by the challenge of building good banners, landing pages and understanding complex digital media kits built for digital natives.

Local Advertisers are shocked by low click-rates "CTR" of ~0,1% which for them mainly conveys that 99,9% of people haven't clicked their ads

Low (programmatic) CPMs for publishers and complex processes leave money on the table as this  requires digital campaigns to be above a certain threshold of e.g. $500 which is too much for many small advertisers.

Three men expressing their disappointment with the results they get from traditional digital marketingA decrease of sales from traditional digital advertising.Say Goodbye to terrible banners and low CTRsLocal advertisers are looking for alternatives to Google, Apple, Facebook and AmazonTwo men who are frustrated with the results they get from traditional digital marketing
A man and a woman celebrating the success of their Smart Ads campaignsMonthly sales increase in percentage and revenue.No more increase in CPMsGreat banners and landing pages is what publishers and advertisers need.Publishers can secure long-term revenues by working with SMBs.A man celebrating the success of his marketing efforts.

Local ads sales
after Smart Ads

Get the full sales team onboarded, empowered and excited to sell digital ads in an intuitive and successful way.

Local advertisers get a full service product with high click, engagement and attention rates that lets them reconsider their high maintenance experiments on GAFA.

Local Advertisers books intuitive bundles that are efficient and effective and return results that have meaning and value to the advertiser.

Increased CPMs across the site and profitable digital longtail display ad campaigns for every budget.

9 Reasons to choose Smart Ads

Best-in-class Banners and
Landing Pages

Clicks on great banners is just one part of the equation. The second part is conversion on the landing page. We take care of both and generate impact for your advertisers out-of-the-box.

Mobile Ad for Garden Line, a company specializing in artificial lawn.

Built for the Attention Economy

Focus on your traffic quality and show local advertisers what you can deliver that "GAFA" can't; we build dashboards around engagement and dwell time that advertisers really understand and appreciate.

A bar chart showing Total Attention Time based on the Time on the Landing Page and Banner Visibility

Profitable from Day 1

Full service business model charged per sold ad makes "Smart Ads" an immediate profit center for your company.

An image showing Smart Ads revenue increase and Local SMB Display Ads sold

AI + Human Touch

Using artificial intelligence enhanced by the love of detail of real humans makes sure 100% of your readers and advertisers are delighted by "Smart Ads".

Publisher DNA

Smartico deeply understands the challenges of news publishers, aligns its business model with yours and always goes the extra mile to make "Smart Ads" a success.

Smart Ads Rollout Checklist

Full Service + Full Sales Methodology

Smartico allows publishers to fully focus on their highest leverage and strongest USP: local ad sales based on strong regional relations with advertisers. Smartico delivers a full sales methodology from pricing, media kits and sales trainings to kick-start these efforts while taking care of 100% of ad production and ad operations.

80%

Is the number of newspapers in Germany, Austria, Switzerland that use "Smart Ads" to boost their local ad sales and that are confidently recommending "Smartico" to their peers.

1.478

Newspaper sales reps successfully onboarded selling "Smart Ads" to 26,788 local advertisers per year.

An image showing the number of publishers and local advertisers working with Smartico

1 Billion+

Ad impressions served per year!

A bar chart showing the average CPM with Smart Ads
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Build Great Banner Ads + Landing Pages at Scale Now!

A link to your advertiser’s website, social media post, Google My Business Profile or print ad is all it takes to get your Free Demo Ad within 24 hours.

Get more digital ad revenues with SMB clients - Book your Free Demo

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Build Great Banner Ads + Landing Pages at Scale Now!

Build Great Banner Ads + Landing Pages at Scale Now!

A link to your advertiser’s website, social media post, Google My Business Profile or print ad is all it takes to get your Free Demo Ad within 24 hours.

Free Smart Ad demo for everyone!

Please use your official agency or publisher email address and not @gmail.com or similar.
OR
OR
Uploading...
fileuploaded.jpg
Upload failed. Max size for files is 10 MB.
Thanks for your request – we deliver your demo ad within 24 hours!
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