🆕 🚨 Design High-Impact Ads in Minutes That Wow Your Advertisers with Smartico Ad Studio -

Build relevant search engine visibility for your local advertisers at scale.

Smart Marketplace combines landing pages from your advertisers' most successful digital campaigns into a SEO-relevant local business directory that boosts publishers' hyperlocal traffic, drives user engagement, allows for digital-only advertorials and listicles and fosters advertisers' long-term commitments.

Automatically build local business directory for all advertisers

Our marketplaces are a full-fledged businessdirectory under the trusted local news brand. Automatically generated out ofthe landing pages from all the digital ads the publisher is running for hisadvertisers. Using artificial intelligence and human touch to build companyprofiles for SMBs using all the data & content from ads and from the web. AddingSEO as a new sales argument to publishers’ display ad campaigns scales salessuccess with local advertisers significantly.

Supercharge Google visibility for your advertisers

We build on the strong brand and visibility of thepublisher news site to generate Google rankings for hyperlocal search termsthat are important for your local advertisers – and the advertiser name itself.We optimize all profiles and create category hubs and listicles for therelevant keywords to build up a strong local SEO-business.

 

Up-Sell, Cross-Sell & enforce recurring advertiser revenues

 

9 Reasons to use Smart Marketplace

Engaging profiles with a value-add

Our marketplace profile extract all relevant data from print ads, flyers, brochures and many more and enriches it with the data from website, social media and Google My Business of the advertiser to make sure we have the full aggregated view of all relevant information about each advertiser. To please user and search engines alike.

Full Service & Easy Sell

We make sure that publishers can sell “display ads with a SEO twist” without additional overhead. We build the profile pages out of the landing pages done for “Smart Ads” and allow sales reps to add visibility in search engines to their “Smart Ads” sales pitch for every display ad campaign.

Profitable from Day 1

Full service business model charged per sold ad makes “Smart Ads” an immediate profit center for your company.

AI + Human Touch

Using artificial intelligence enhanced by the love of detail of real humans makes sure 100% of your readers and advertisers are delighted by “Smart Ads”.

Publisher DNA

Smartico deeply understands the challenges of news publishers, aligns its business model with yours and always goes the extra mile to make “Smart Ads” a success.

Social-first approach to marketing

Smartico allows publishers to fully focus on their highest leverage and strongest USP: local ad sales based on strong regional relations with advertisers. Smartico delivers a full sales methodology from pricing, media kits and sales trainings to kick-start these efforts while taking care of 100% of ad production and ad operations.

80%

Is the number of newspapers in Germany, Austria, Switzerland that use “Smart Ads” to boost their local ad sales and that are confidently recommending “Smartico” to their peers.

1.478

Newspaper sales reps successfully onboarded selling “Smart Ads” to 26,788 local advertisers per year.

1 Billion+

Ad impressions served per year!

Be a step ahead: get insights & tips on how to skyrocket your local ad sales

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Convert Successful Digital Campaigns and Landing Pages into SEO-friendly Local Business Directories

Boost your local advertisers’ search engine visibility and engagement with our Smart Marketplace solution. Turn online campaigns into SEO-optimized local business directories that drive impactful store traffic

Free Smart Ad demo for everyone!

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