Build relevant search engine visibility for your local advertisers at scale.
Smart Marketplace combines landing pages from your advertisers' most successful digital campaigns into a SEO-relevant local business directory that boosts publishers' hyperlocal traffic, drives user engagement, allows for digital-only advertorials and listicles and fosters advertisers' long-term commitments.
Automatically build local business directory for all advertisers
Our marketplaces are a full-fledged businessdirectory under the trusted local news brand. Automatically generated out ofthe landing pages from all the digital ads the publisher is running for hisadvertisers. Using artificial intelligence and human touch to build companyprofiles for SMBs using all the data & content from ads and from the web. AddingSEO as a new sales argument to publishers’ display ad campaigns scales salessuccess with local advertisers significantly.
Supercharge Google visibility for your advertisers
We build on the strong brand and visibility of thepublisher news site to generate Google rankings for hyperlocal search termsthat are important for your local advertisers – and the advertiser name itself.We optimize all profiles and create category hubs and listicles for therelevant keywords to build up a strong local SEO-business.
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Up-Sell, Cross-Sell & enforce recurring advertiser revenues
9 Reasons to use Smart Marketplace
Engaging profiles with a value-add
Our marketplace profile extract all relevant data from print ads, flyers, brochures and many more and enriches it with the data from website, social media and Google My Business of the advertiser to make sure we have the full aggregated view of all relevant information about each advertiser. To please user and search engines alike.
Full Service & Easy Sell
We make sure that publishers can sell “display ads with a SEO twist” without additional overhead. We build the profile pages out of the landing pages done for “Smart Ads” and allow sales reps to add visibility in search engines to their “Smart Ads” sales pitch for every display ad campaign.
Profitable from Day 1
Full service business model charged per sold ad makes “Smart Ads” an immediate profit center for your company.
AI + Human Touch
Using artificial intelligence enhanced by the love of detail of real humans makes sure 100% of your readers and advertisers are delighted by “Smart Ads”.
Publisher DNA
Smartico deeply understands the challenges of news publishers, aligns its business model with yours and always goes the extra mile to make “Smart Ads” a success.
Social-first approach to marketing
80%
1.478
1 Billion+
Ad impressions served per year!
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Convert Successful Digital Campaigns and Landing Pages into SEO-friendly Local Business Directories
Boost your local advertisers’ search engine visibility and engagement with our Smart Marketplace solution. Turn online campaigns into SEO-optimized local business directories that drive impactful store traffic
